Bayan Telecommunications is launching the new brand name of its wireless landline product this month. Known as Bayan Span, the wireless landline using CDMA technology that allows subscribers to carry their units even outside their homes and offices, starting this August the new and permanent name of the product will be BAYAN WIRELESS LANDLINE.

        An intensive marketing campaign is on the roll out, including an ad in this newspaper, national dailies, primetime TV ads, streamers, flyers, and other materials. It will be a massive trade merchandising program to introduce the new name and logo to elevate awareness and intensify noise about this exciting revolutionary product from Bayan Tel.

        Remember the name mga Kabayan…Bayan Span is now BAYAN WIRELESS LANDLINE…same excellent product packed in a new name for easier recall and simple and honest service that can only come from the market leader in telecommunications, Bayan.