There is something interesting about Jay. It is not his good looks. It is his remarkable achievements as a young corporate executive and his penchant to serve the people of Rinconada.
Jesus Jay Magistrado Dimaiwat was born in Iriga City in 1970. Today, he is a senior corporate executive in Nestle Philippines, the largest food and beverage multinational company in the world producing world-class brands such as Nescafe, Milo, Nido, to name a few. As Vice President/ Channel Business Group Head for Hotels, Restaurants Catering (HORECA) Channel for Nestle Professional - the globally-managed food service business of Nestle Philippines, he is responsible for driving a business worth almost 800 Million pesos in annual sales and growing. Through the years, he has gained rock solid work experience with core competencies in Sales and Marketing, Channel Business Development, Strategic Planning, Distributorship Management and Leadership Development.
Jay started to showcase his leadership potential since his primary days. He was a consistent academic achiever and was class valedictorian and president of his batch at the Rinconada Allied Cultural School (RACS), the Filipino Chinese School in Iriga. It was a time when life in the city was laid back and relaxed. Tricycle fare was 50 cents, Ibalon Hotel was a known landmark and the Our Lady of Lourdes grotto shrine was a favorite destination with a front-row view of Mt. Iriga.
In 1983, the year Ninoy Aquino was assassinated, Jay entered the Holy Rosary Minor Seminary in Naga City. As a seminarian, he was a consistent honor student and was elected as Class Beadle/President of the graduating class of 1987. He was in 3rd year high school when the 1986 EDSA Revolution happened. Life in the seminary revolved around "ORA ET LABORA"- " WORK and PRAY " and "MENS SANA IN CORPORE SANO" - "A SOUND MIND IN A HEALTHY BODY"- all in the context of achieving the proper balance of spiritual, and intellectual growth with work, and play which his meators in the seminary instilled in Jay.
He took up college in UP Diliman, where he finished BS Psychology, widening horizon by joining various student organizations. One of these is UP Ibalon, the organization of Bicolano students in UP Diliman. At a time of political turmoil in the post EDSA era in 1989, the same year that Gringo Honasan launched a bloody coup against the Cory Aquino after administration, he joined the UP Pi Sigma Fraternity. On his last year in college , he was elected as Lord Excelsius (Head) of the fraternity- no mean feat considering the great responsibility required by the position and significance that fraternities have traditionally played in the history of the University. His contemporaries include Sen. Chiz Escudero, Sen. Alan Peter Cayetano and Sec. Mike Defensor.
Immediately after college, he was accepted as Manager-Trainee of the International fast-food chain, McDonalds. As manager-trainee, Jay was trained on the different aspects of restaurant management which included operations, financial and people supervision.
The early to mid- 1990s during the Ramos presidency was a time of robust economic growth fueled by the real estate sector and strong stock market activity. In 1994, Jay decided to change gears with a career in the pharmaceutical industry. As medical representative for Boehringer Ingelheim, a German multinational company which produces Bisolvon, and pharmaton among others- Jay began his journey to a career in Sales and Marketing.
In 1996, driven by passion and a desire to succeed in the corporate world, Dimaiwat embarked on a sales career with Nestle Phils. as Sales Representative. At a time when the Philippine economy was being battered by the Asian financial crisis, Jay was building his career, further acquiring new competencies and slowly creating a name for himself in his field of influence. In 1997, he tied the knot with Melissa Arabia of Legazpi City who was also a student leader in UP during their college days. Jay and Melissa are blessed with three children: 1 girl and 2 boys, ages 11,9 and 3 years old respectively.
In 1998, when Joseph Estrada was elected president, Jay was promoted to supervisory level, pioneering and driving the growth of the vending business for Nestle Philippines. Three years later in January 2001, Jay was moved up as assistant manager, and later to Sales Manager in a span of 2years, with increasing role and responsibilities assigned to him by the company. As Vending Sales Manager, Jay largely developed Nestle's business with the Business Process Outsourcing (BPO) companies otherwise known as Call-Centers, servicing them with their coffee and beverage pantry needs. Today the BPO/Call-Center sector is an important growth driver for the Philippines economy generating jobs in the thousands.
Jay is well-traveled both local and international as he had already visited almost all the major destinations in Asia Pacific including China and Australia because of his work. He was also sent by the company to attend international conferences and trainings in Singapore, Malaysia and the United States.
In 2004, Jay was designated Channel Business head for the Business and Industry Channel which include the Vending business. In 2006, with his solid contribution and conspicuous performance, he was promoted to Asst. Vice President and concurrently handled two channels, the Hotel, Restaurant, Catering (HORECA), and Business and Industry (B&I) Channels. Under his leadership, he executed key channel programs which led to significant sales volume generation and sales achievement. He has full top line and bottom-line accountability of the Channel Business. Courage, Commitment, Results-Focus, Lending People, Service Orientation and Integrity- these are the core values which Jay lives by as a leader.
Apart from his professional career, Jay takes an active part in the affairs of his fraternity alumni. At present, he is the Alumni President of the Pi Sigma Fraternity Alumni Assn. Inc. (PSFAA Inc) whose members are present in various engagements-corporate and business, academe, media, government, legal medical, IT and engineering, the arts, non-government organizations and cause oriented groups.
In December 2006, after the aftermath of the Mayon Volcano mudslide and flooding triggered by typhoon Reming which devastated Albay and Camarines Sur, Jay spearheaded a relief drive and mobilized his fraternity alumni, corporate colleagues, friends and personally led a convoy of vehicles from Manila laden with much needed essentials- rice, canned goods, medicines and other basic necessities and together with medical personnel, provided succor and relief to those affected by the calamity.
He is also active in socio-civic endeavors being an active donor to the organization of pediatric leukemia patients who are close to his heart, one of his sons being afflicted with the same medical condition.
Along with Metro Manila and locally-based concerned citizens of Rinconada (Baao, Bato, Balatan, Buhi, Bula, Nabua and Iriga) he founded GO RINCONADA MOVEMENT, a non-stock, non profit socio-civic organization to help spur growth and development in the district both social and economic.
With his commendable and inspiring accounts as a student and as professional,
Jay Magistrado Dimaiwat, undeniably is one of the epitomes of the modern young Filipino- achiever, dynamic leader, competent, capable, nationalist, selfless, God fearing and concerned Filipino. www.gorinconadamove.com
JESUS JAY MAGISTRADO DIMAIWAT
